Cold Calling - Top Tips
Thursday, December 11th, 2008Ok, I know cold calling is one of those things that fills most people with dread, the fact of the matter is, the person on the other end of the phone is human too… The worst that can happen is that they say no.
The first thing to remember is that a no is not a no forever, its a no today. Things might change in a week or two so don’t get disheartened.
There are benefits in cold calling in every business so crack on, follow my lead, read the tips and make some calls….
1) Remind yourself why cold calling is important. I personally have a picture of Tahiti on my desk. It reminds me why I work. I have to call people to get business, so I remind myself that one day, I’ll lounge on the beach.
2) Stand up. Seriously, I never sit down when I’m on the phone. Standing up empowers the voice and makes you feel in charge. Try it!
3) Smile. If you’re a grumpy git, who’s going to want to buy from you. Be friendly and happy without making them think your crazy or on prozac and you’re on a winner.
4) Make it a habit. Get into a habit of making 5 calls a day, by the end of the week you will have the potential of doing 25 new pieces of business.
5) Keep a record. If you know how many calls you have to make to get a sale, you’ll make more calls and make more sales. I keep a record of calls to information sent, to enquiries to sales.
6) Get some competition. Healthy competition is a great way to generate a real buzz. Try holding hour long competitions to see who can make the most calls that lead to sending information.
7) Reward yourself. Reward yourself by taking a break when you hit milestones like 10 successful calls and for maintaining a positive attitude, not just when you get results.
