Just over a week after we launched the Smile campaign, we today recieved our 51st business owners request.
We plan to send personalised emails to each of the business owenrs today asking them to encorage friends to sign up. Once we get to 201 business owners we’ll again approach sponsors.
The initial idea for Smile was to promote Local companies to local people. We chose 12 of the largest companies in hampshire and asked them to provide goodies for our bags… They all said ” we love the idea, but we’re not going to be first”
We decided to go back to the drawing board, we’re now looking for buisness owners to request a bag, idea being, if we can show demand, we’ll get the big boys interested.
We’ll keep you posted.
I’ve spoken to loads of clients throughout my career and one point seems to come up far too often.
I wish I’d,… I should have,… looking back……
I was speaking to a really nice lady called Jane at the Urban Paint Festival in Bristol on Sunday. She loved urban art and had been following the scene for several years. After a few minutes of chat I asked whether she buys any. She smiled at me and said, I wish I did. I was at Banksys first exhibition, where prints were going for £60. Ouch, now they go for £3600 or more….
I’ve got a similar story with Gold, just ask my Dad.
If you see something you like, and can afford it, and it looks like it could go up in value. BUY it.
I was recently at a local bar where (until recently) we’d been spending quite a lot of money. We went there for a meal at least two times a month and usually took friends.
On this particular occasion I’d ordered a coke at the bar along with the round. At first sip, I knew that the syrup needed changing, and told the bartender. She then informed the manager who proceeded to pour a coke into a glass, taste it in front of me and then say, ‘nah, there’s nothing wrong with that…..’
From that moment I knew all i needed to know about their service standards, I didn’t take the coke, ordered water and have never been back since.
In a time where we have more choice than ever about how and where we spend our money, tell the customer he’s wrong and he probably won’t be back.
Blog tip two: The customer is always right.
My mum always said that manners cost nothing and meant a great deal. I stand by this philosophy and would advise you to put manners and politeness at the centre of your business.
For example, if I’m new in town and go out for a night out, I’m a million times more likely to go back to the bar with the friendly bartender than the unfriendly one.
Blog tip one: Make sure your staff are friendly and polite to every single person through the door…
